Guides
Add an AI assistant to WordPress, Webflow, Wix and more
Where to paste an AI assistant's embed snippet in WordPress, Webflow, Wix, Squarespace and Framer, plus Google Tag Manager, CSP settings and a test checklist.
Guides
Hands-on guides for running AI agents on a website: quote calculators, voice agents, measurement and more, with sources for every claim.
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AI agent pricing: per seat, per resolution, per conversation
How AI agent vendors charge: per seat, per resolution, per conversation, per credit or with plan allowances. List prices as of October 2026 and how to compare.
Guides
AI chatbot for B2B websites: a buyer's checklist
A practical checklist for choosing an AI chatbot for a B2B website: answer quality, leads, control, privacy, accessibility, pricing and the exit terms.
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8 min readFree AI chatbot plans compared: what you really get
What the free AI chatbot plans of Tidio, Elfsight, Botpress, Crisp, tawk.to, HubSpot and ASDK include in October 2026, what they omit and when free is enough.
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7 min readInteractive quote calculators: why they beat contact forms
Why B2B buyers prefer an instant estimate to a contact form, how to design a quote calculator that qualifies leads, and how to test it against your form.
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8 min readMeasuring an AI agent on your website: metrics that matter
Which numbers show whether a website AI agent works: usage, answer quality, outcomes and impact against a holdout, plus the vanity metrics to stop reporting.
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7 min readThe cost of an AI agent on your website, explained
What an AI agent on your website really costs: model usage per answer, vendor pricing units, your team's time and extras, with a worked example and checklist.
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7 min readTurning visitor questions into content ideas for SEO
How to mine website chat logs for content ideas: export and anonymize visitor questions, cluster them, check search demand and turn the gaps into useful pages.
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8 min readVoice agents on websites: use cases, costs and pitfalls
When a talking website helps and when it gets in the way: realistic use cases, per-minute costs as of October 2026, and the pitfalls to plan for at launch.