AI support
AI chat on your website and privacy: what to tell visitors
What to tell visitors when you add AI chat to your site: the AI disclosure, privacy notice, consent and retention under GDPR and the EU AI Act, with samples.
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AI support on your website: chatbots versus AI agents, training on your own content, and grounded answers that do not make things up.
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Grounded answers: stop your chatbot from making things up
Why website AI invents answers, and the controls that keep it honest: good retrieval, citations, permission to say I don't know, handoffs and weekly review.
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How to evaluate an AI assistant's answers before launch
A practical pre-launch test for a website AI assistant: what good answers look like, how to build a test set, grade it, set launch thresholds and fix failures.
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7 min readKeeping a website AI assistant accurate as content changes
Prices, policies and products change, and your AI assistant must keep up. How re-syncing works, what goes stale first and a routine that keeps answers right.
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7 min readKnowledge gaps: using unanswered questions to fix your site
Unanswered questions from chat and site search show exactly what your website is missing. How to collect them, sort them into gap types and fix each one.
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8 min readTrain an AI chatbot on your website and keep it accurate
What training a chatbot on your site really means, how to prepare, chunk and test your pages, and the routine that keeps its answers accurate after launch.
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8 min readWebsite chatbot vs AI agent: what is the difference?
A chatbot replies; an AI agent decides on steps and takes actions. A plain guide to the difference on websites, with examples, risks and a checklist.